Tag: content design

Making published content more user-friendly with Google Analytics: Part 2

Sometimes you have to make content decisions based on assumptions. This could be because there’s no opportunity to do user testing or maybe you can’t push back on what your client wants. While this isn’t ideal, you can at least use Google Analytics to monitor the published content to see how it’s performing — you can then make improvements if user pain points are identified later down the track. Continue reading Making published content more user-friendly with Google Analytics: Part 2

Improving content and user experience with Google Analytics search pages: Part 1

This is the first blog post in a 2-part series on improving content and the user experience with help from Google Analytics. This post focusses on in-page search and the second post will look at improving content once it’s published. Continue reading Improving content and user experience with Google Analytics search pages: Part 1

Web accessibility workshop for content authors – encore

The Department of Internal Affairs is holding a second free workshop on web accessibility for content authors on 8 August 2017. This is a repeat of the workshop held in Wellington on 18 July. Continue reading Web accessibility workshop for content authors – encore

Client needs, business requirements and the redevelopment of the Work and Income website

When I came back to MSD from Govt.nz, I was tasked with using the same models to improve the Work and Income website. Continue reading Client needs, business requirements and the redevelopment of the Work and Income website

Accessibility and Govt.nz — time to pause and reflect

We launched Govt.nz on 29 July 2014. We haven’t stopped building, though. At the moment, one of the things we’re working on in web testing is how to make Govt.nz a flagship for accessibility. Continue reading Accessibility and Govt.nz — time to pause and reflect