Tag: research

Analytics in government — where we’re at

In GIS we sent out a survey to see where agencies are with their web analytics capability. We wanted to find out what agencies need to improve their services with user data, and what support could look like. We asked about: analytics capability and how it’s used to improve government websites blockers to using analytics, and solution and support ideas demand for … Continue reading Analytics in government — where we’re at

Govt.nz takes on Citizenship and Authentications

The Govt.nz team kicked off our latest pilot at the end of October looking at NZ citizenship and how to get documents authenticated. This is what we’ve done so far. Continue reading Govt.nz takes on Citizenship and Authentications

FYI: Brasil is unlocking the value of government information and data

Read about Brasil’s nifty DataViva tool that allows users to visualize more than 500 gigabytes of Brasilian government figures 1 billion different ways. Continue reading FYI: Brasil is unlocking the value of government information and data

Our customer research

In 2013 we kicked off a research project with two main streams that ran parallel to each other. The first was a qualitative study to better understand four life events: beginning tertiary study, becoming a parent, retiring or immigrating to New Zealand. The second was a quantitative study of 1,500 New Zealand residents asking questions such as how many services respondents used per year, their experience of pain points and behavioural and attitudinal questions for a segmentation. Continue reading Our customer research

Do you need an app for that?

Thinking about building an app for your agency? This blog post gives you some ideas on how to decide what your users need, what questions to answer and how other countries are tackling this issue. Continue reading Do you need an app for that?

First impressions: tackling the homepage bounce rate

What next for Govt.nz after A/B homepage testing? Well, we’ve been working with Massey University’s Open Lab to get fresh thinking on our design and structure. They’ve come up with some great ideas to help address our bounce rate issues. Continue reading First impressions: tackling the homepage bounce rate