beta.govt.nz — User research data sets

Contents

 

Demographic profile of participants

Participants by age group and gender
Age group Female Male
Under 20 years old 2 2
20-29 years old 3 4
30-49 years old 5 2
50-65 years old 5 6
Over 65 years old 0 1
Participants by age group and location
Age group Auckland Manukau Porirua Christchurch Dunedin Nelson
Under 20 years old 0 2 2 0 0 0
20-29 years old 1 2 1 2 0 1
30-49 years old 2 0 1 1 1 2
50-65 years old 2 1 1 1 4 2
Over 65 years old 0 0 0 1 0 0

 

Participants by age group and ethnicity
Age group NZ European Pacific Islander Māori Asian
Under 20 years old 1 1 1 1
20-29 years old 2 3 1 1
30-49 years old 3 1 1 2
50-65 years old 7 2 1 1
Over 65 years old 1 0 0 0

 

Internet usage of participants

Internet use by age group
Age group Less than 20 hours a week 20-35 hours a week More than 35 hours a week
Under 20 years old 0 1 3
20-29 years old 2 3 2
30-49 years old 3 1 3
50-65 years old 6 2 3
Over 65 years old 1 0 0
Internet use by ethnicity
Ethnic group Less than 20 hours a week 20-35 hours a week More than 35 hours a week
NZ European 7 3 4
Pacific Islander 2 2 3
Māori 2 0 2
Asian 1 2 2

 

Awareness of newzealand.govt.nz

Participants had heard about newzealand.govt.nz?
Ethnic group Yes No
NZ European 43% 57%
Pacific Islander 43% 57%
Māori 0% 100%
Asian 20% 80%

System Usability Scale (SUS) scores

SUS scores compared across different locations
Location SUS Score
Auckland 76.0%
Manukau 70.0%
Porirua 66.5%
Christchurch 63.5%
Dunedin 77.5%
Nelson 68.5%
SUS scores compared across different ethnic groups
Ethnic group SUS score
NZ European 78.3%
Pacific Islander 72.5%
Māori 63.3%
Asian 59.5%
SUS scores compared across different age groups
Age group SUS score
Under 20 years old 65.0%
20-29 years old 68.6%
30-49 years old 73.5%
50 years and older 71.9%
SUS scores compared by each participant
Location Participant 1 Participant 2 Participant 3 Participant 4 Participant 5
Auckland 90.0% 85.0% 85.0% 75.0% 45.0%
Manukau 77.5% 52.5% 72.5% 75.0% 72.5%
Porirua 37.5% 97.5% 65.0% 60.0% 72.5%
Christchurch 72.5% 67.5% 75.0% 30.0% 72.5%
Dunedin 80.0% 77.5% 75.0% 80.0% 75.0%
Nelson 45.0% 60.0% 75.0% 77.5% 85.0%

 

 Task scores and ratings

Overall task ratings
Task Success rate Directness Average time (min)
Task 1 87% 57% 01:43
Task 2 93% 73% 01:22
Task 3 97% 83% 01:46
Task 4 83% 25% 01:57
Task 5 97% 64% 01:13
Task 6 91% 77% 01:14
Task 7 33% 21% 01:42
Task 8A 34% 10% 03:01
Task 8B 51% 10% 02:13
Task success by location
Success rate Overall Auckland Manukau Porirua Christchurch Dunedin Nelson
Task 1 87% 60% 100% 100% 100% 80% 80%
Task 2 93% 80% 80% 100% 100% 100% 100%
Task 3 97% 100% 100% 80% 100% 100% 100%
Task 4 83% 80% 40% 100% 100% 100% 75%
Task 5 97% 100% 80% 100% 100% 100% 100%
Task 6 91% 80% 67% 100% 100% 100% 100%
Task 7 33% 40% 0% 0% 100% 20% 40%
Task 8A 34% 25% 0% 40% 60% 40% 40%
Task 8B 51% 33% 0% 50% 80% 100% 40%
Average 74% 66% 52% 74% 93% 82% 75%
Task success by ethnic group
Ethnic group NZ European Pacific Islander Māori Asian Average for all groups
Task 1 77% 100% 100% 80% 89%
Task 2 100% 88% 66% 100% 89%
Task 3 100% 100% 75% 80% 89%
Task 4 85% 71% 75% 100% 83%
Task 5 100% 80% 100% 100% 95%
Task 6 92% 83% 100% 100% 94%
Task 7 54% 25% 0% 0% 20%
Task 8A 38% 20% 66% 40% 41%
Task 8B 75% 25% 33% 75% 52%
Average for all tasks 80% 66% 68% 75% 72%
Task success by age group
Age group Under 20 years old 20-29 years old 30-49 years old 50 years and older Average for all ages
Task 1 100% 100% 86% 70% 89%
Task 2 100% 100% 100% 83% 96%
Task 3 75% 100% 86% 100% 90%
Task 4 75% 86% 86% 82% 82%
Task 5 100% 86% 100% 100% 97%
Task 6 100% 86% 100% 89% 94%
Task 7 0% 33% 40% 40% 28%
Task 8A 0% 33% 29% 60% 31%
Task 8B 0% 50% 43% 89% 46%
Average for all tasks 61% 75% 74% 79% 72%
Task directness by location
Directness Overall Auckland Manukau Porirua Christchurch Dunedin Nelson
Task 1 57% 40% 75% 50% 75% 40% 60%
Task 2 73% 60% 40% 100% 75% 100% 60%
Task 3 83% 80% 60% 60% 100% 100% 100%
Task 4 25% 20% 0% 80% 0% 0% 50%
Task 5 64% 75% 60% 25% 80% 80% 67%
Task 6 77% 80% 33% 100% 80% 67% 100%
Task 7 21% 40% 0% 0% 67% 20% 0%
Task 8A 10% 0% 0% 20% 40% 0% 0%
Task 8B 10% 33% 0% 25% 0% 0% 0%
Task completion times by location
Task Overall Auckland Manukau Porirua Christchurch Dunedin Nelson
Task 1 01:43 03:13 02:27 01:18 00:46 01:09 01:24
Task 2 01:22 01:59 01:42 01:17 00:57 01:07 01:12
Task 3 01:46 02:51 03:42 01:49 00:37 00:40 00:56
Task 4 01:57 02:16 03:30 00:58 01:49 01:20 01:51
Task 5 01:13 01:17 01:36 01:40 00:39 00:43 01:26
Task 6 01:14 02:15 03:15 00:36 00:29 00:15 00:38
Task 7 01:42 02:13 never completed never completed 02:06 00:47 01:40
Task 8A 03:01 03:07 never completed 03:01 01:17 01:55 05:42
Task 8B 02:13 02:33 never completed 03:14 02:13 01:56 01:08